Beach Hut, a popular Philippine sunscreen brand, wanted to increase online presence, brand awareness and reach — and ultimately convert that awareness into measurable online sales growth.
The Strategy
High-reach awareness campaign across digital channels running over 5 months. Generated 102M+ impressions and reached 17.5M+ unique users at a cost per impression of ₱9.83.
Paired awareness with performance campaigns to drive online sales.
Key Actions
Mass-reach awareness campaign
100+ new campaign launches
CPA optimisation programme
Online sales conversion strategy
40%
REDUCTION IN CPA
+300%
ONLINE SALES GROWTH
+100
NEW CAMPAIGNS
The Results
Beach Hut Sunblock generated over 102M impressions and reached 17.5M unique users, maintaining a cost per impression of ₱9.83 over a five-month period.
These metrics highlight the brand's expansive digital visibility and efficient engagement at scale.
Book a free strategy call. We'll look at your current setup, identify where the growth opportunities are and tell you what we'd do to get the results in the next 30 days.
We respond within 1 business day
No long term contracts required
Speak with senior exective strategists specialized in D2C growth
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